Branding Project

Branding & design

Digital strategy

Storytelling & copywriting

VeggieLife

Over the past 30 years, this festival has grown into THE summer food festival. The organizers needed a rebranding that would reflect this.

The festival started as a small gathering that lasted a single afternoon. Today, it draws thousands of people for an entire week. The change merited a new logo and branding, updated story and so much more.